Section 4: Marketing Acquisition Strategy

Holly Chen has led digital marketing practices at Google and Slack (ever heard of them?). At Google, she oversaw all Google B2B websites, including Adwords and Analytics. At Slack, she led global digital marketing and played a large role in the company’s self-serve growth model.
-Use paid channels intentionally based on your company’s situation
-Choose the right paid growth channels for your business
-Measure the impact of creatives to scale the right ones

SKU: Section 4MarketingAcquisitionStrategy Categories: , Tags: ,

Additional information

Course Page

Program Length

3-hour workshop plus unlimited classes


Holly Chen

Cohort-Based Course?


Course Features

Several hours of live, intensive learning. Hands-on project to apply your knowledge. Energetic discussion with your cohort

Program Format




Who is this course for?

That want to learn how to use the right channels and the best creatives to grow your business sustainably.


2-week sprint plus Section4 Membership — $995, Additional sprints at a discounted rate of $500- $83 per month (billed annually)

Financing Options

Section4 membership may be partially or fully reimbursed by your company. To find out if you're covered, customize our email template to send to your manager, learning team, or HR team.

Refund Policy

Try either membership plan risk-free for 14 days.


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