CXL: Product Marketing Content

Build your brand’s reputation and engage audiences throughout the buying journey through product marketing content.

SKU: CXLProductmarketingcontent Categories: , Tags: ,

Additional information

Course Page

Program Length

3h 10min


Stephen Kane

Cohort-Based Course?



1 Taking an Agile approach to Product Content Development 2 Tips for prioritizing product marketing content 3 Closing the sale with product content 4 What content should be on my website? 5 Product Centric vs Customer Centric Content

Course Features

Access our library of thousands of marketing playbooks, each showing you how to do a specific marketing task in 10 steps or less, with real-time peer support. Join our community of marketing experts, ready to support you in getting that promotion or master new strategies, skills, and channels. Network with some of the world’s best marketers and companies and get noticed, hired, or endorsed.

Program Format




Who is this course for?

You want to evolve from an execution content culture toward more of a craftsmanship content culture connected to your brand’s product strategy. You struggle to prioritize all of the content work that is being asked of you and your team. Work on the right stuff and learn how you can credibly say, “no” You find yourself wondering how you can make your product marketing content more human-centered and address your client’s pain points head on.


$173.09 per seat 1 + 1 seat free Billed per month All prices in USD + tax, where applicable

Financing Options

Annual $ 897.81 per seat 1 + 1 seat free Billed per year All prices in USD + tax, where applicable Quarterly $ 316.84 per seat 1 + 1 seat free Billed per quarter All prices in USD + tax, where applicable

Refund Policy

All plans come with a 7-day refund period. Certain refund requests for Subscriptions may be considered by ConversionXL LLC on a case-by-case basis and granted in sole discretion of ConversionXL LLC. Serial refunders – people who sign up with different email accounts and request refunds for each – will be banned for life.


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