CXL: Google Ads

Master Google Ads and make paid acquisition highly profitable
This intermediate-to-advanced Google Ads course is designed for people wanting to run ads that hit the right targets and get you the results you need.

SKU: CXLGoogleads Categories: , Tags: ,

Additional information

Course Page

https://cxl.com/institute/online-course/google-ads/

Program Length

1h 50min

Instructors

Johnathan Dane

Cohort-Based Course?

No

Syllabus

1 Meaningful Metrics 2 More Accurate Goal Setting 3 Understanding The Iceberg Effect 4 Native Google Ads Research Tools 5 External Research Tools 6 Search & Shopping Temperatures 7 Display & YouTube Temperatures 8 Search & Shopping Targeting Options 9 Display & YouTube Targeting Options 10 The Bells & Whistles 11 The Main Dashboard 12 Campaign Build 13 Ad Group Builds 14 Filters, Scripts, Rules, & Software 15 Weekly Optimization Routines 16 Monthly Optimization Routines 17 Keyword, Audience, & General Expansion

Course Features

Access our library of thousands of marketing playbooks, each showing you how to do a specific marketing task in 10 steps or less, with real-time peer support. Join our community of marketing experts, ready to support you in getting that promotion or master new strategies, skills, and channels. Network with some of the world’s best marketers and companies and get noticed, hired, or endorsed.

Program Format

Recorded

Prerequisites

Because this is an intermediate-to-advanced course, students should be familiar with Google Ads basics, including how Google’s auction systems work, the fundamentals of online advertising, and the importance of bringing value to targeted prospects. But most importantly, students should be curious and ready to learn. If you have the skills and experience described below, this course is a good fit for you: Have ad budget ready to use to put these ideas within this course into practice Want to further yourself and your company’s ROI potential Want to continue to learn and are okay with experimenting new approaches

Who is this course for?

Want to be able to make your company more revenue Wish to cut through most of the BS out there and optimize for what’s important Want the strongest Google Ads foundation possible

Pricing

$173.09 per seat 1 + 1 seat free Billed per month All prices in USD + tax, where applicable

Financing Options

Annual $ 897.81 per seat 1 + 1 seat free Billed per year All prices in USD + tax, where applicable Quarterly $ 316.84 per seat 1 + 1 seat free Billed per quarter All prices in USD + tax, where applicable

Refund Policy

All plans come with a 7-day refund period. Certain refund requests for Subscriptions may be considered by ConversionXL LLC on a case-by-case basis and granted in sole discretion of ConversionXL LLC. Serial refunders – people who sign up with different email accounts and request refunds for each – will be banned for life.

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