Who is this course for?
This program is intended for anyone who wants to be equipped to become a Product Manager. If you want to learn the core skill set required in all Product Manager roles, which is the foundation for more specialized roles like Growth Product Manager, Data Product Manager, AI Product Manager, and more, this program is for you.
The most effective products start with a comprehensive market-based, insight-driven strategy. Identify the right problems to solve through market research, target user definition, and market sizing. Create a compelling vision and strategy that will set up the team to solve those problems. Understand how to communicate effectively to get people excited and invested in your ideas.
Pitch Product Vision
Take an idea through concept, design, and user validation phases, and create a spec to handoff to Engineering for development. Use design-thinking methodologies to explore various ideas, and then converge on a single idea. Map out the full concept through creation of a prototype that can be used to validate that you're solving a problem for real users.
Run a Design Sprint
Learn the critical soft skills needed to manage the development and execution phase of the product. Collaborate with cross-functional teams and stakeholders to guide them through planning and execution. Manage stakeholder expectations and handle risks that arise, reprioritizing feature and sprint priorities to tackle competing requests.
Manage the Product Development Process
Create a plan, identify the launch risks, and figure out how to minimize their impact on your launch. Collaborate with a variety of teams including Marketing, Sales, Customer Support, and more to prepare them to interface with customers as the product is launched. Execute the launch and use feedback from your customers to determine the next steps for your product.
Deliver a Product to Market
Real-world projects from industry experts
Technical mentor support
Flexible learning program
Estimated Time Of 5 Months At 10 hrs/week
Anastasia Root, Alex King, Yuva Murugan
|Scheduled Class Batches?||
Self-paced Online Classes
|Technical or Skill Pre-requisites||
No prior experience with Product Management is required. You will need to be comfortable with basic computer skills, such as managing files, using third-party online programs, and navigating the Internet through an online browser. You will also need access to a video camera on a computer.
Monthly Access – Pay as you go: $399 per month
|Related Job Positions||
Growth Product Manager, Data Product Manager, AI Product Manager