Udacity: Product Manager

(3 customer reviews)

Product Managers are responsible for designing and delivering a profitable product or feature into the market. In this program, you will learn to define product strategy and KPIs based on market analysis, pitch a product vision to get stakeholder buy-in and design a user-centered prototype that adheres to engineering constraints. Then, you will develop an execution timeline that handles competing priorities, communicate a product roadmap that builds consensus amongst internal stakeholders, and create a comprehensive go-to-market plan based on product KPIs. Finally, you will build tests to enhance product features based on market data.

Who is this course for?

This program is intended for anyone who wants to be equipped to become a Product Manager. If you want to learn the core skill set required in all Product Manager roles, which is the foundation for more specialized roles like Growth Product Manager, Data Product Manager, AI Product Manager, and more, this program is for you.


Course Syllabus

Product Strategy

The most effective products start with a comprehensive market-based, insight-driven strategy. Identify the right problems to solve through market research, target user definition, and market sizing. Create a compelling vision and strategy that will set up the team to solve those problems. Understand how to communicate effectively to get people excited and invested in your ideas.

Pitch Product Vision

Act as a product manager for one of four top technology companies and develop a compelling pitch for the development of a new product. Based on the provided bsiness scenario of the company you choose, perform primary and secondary marekt research to identify target users and size the market opportunity for a new product. Compile your analysis into a pitch deck, and present the vision of your product to business stakeholders.

Product Design

Take an idea through concept, design, and user validation phases, and create a spec to handoff to Engineering for development. Use design-thinking methodologies to explore various ideas, and then converge on a single idea. Map out the full concept through creation of a prototype that can be used to validate that you're solving a problem for real users.

Run a Design Sprint

Take a problem/opportunity (using work from the previous course) through a Design Sprint. During the Design Sprint, explore multiple ideas, narrow down ideas to the most compelling one, create a storyboard and prototype, conduct user research, refine ideas, and incorporate findings into a final product spec.

Product Development

Learn the critical soft skills needed to manage the development and execution phase of the product. Collaborate with cross-functional teams and stakeholders to guide them through planning and execution. Manage stakeholder expectations and handle risks that arise, reprioritizing feature and sprint priorities to tackle competing requests.

Manage the Product Development Process

Compile a sprint backlog with a clearly defined sprint goal that reflects the prioritized user stories and detailed acceptance criteria. Refine the solution by leveraging API documentation. Then, create a coordination activities map and handle competing priorities ranging from reported production issues and resource constraints, to stakeholder feedback and requests that come up during product development.

Product Launch

Create a plan, identify the launch risks, and figure out how to minimize their impact on your launch. Collaborate with a variety of teams including Marketing, Sales, Customer Support, and more to prepare them to interface with customers as the product is launched. Execute the launch and use feedback from your customers to determine the next steps for your product.

Deliver a Product to Market

Take the product you have developed in the earlier courses and bring it to market. Create a pre-launch process, including identification of launch risks and mitigations. Develop a marketing and pricing strategy, and create collateral to prepare the Sales and Customer Support teams to evangelize the product. Use customer feedback to design an A/B test for a new product feature.


Enrollment Inclusions

Real-world projects from industry experts

With real-world projects and immersive content built in partnership with top-tier companies, you’ll master the tech skills companies want.

Technical mentor support

Our knowledgeable mentors guide your learning and are focused on answering your questions, motivating you, and keeping you on track.

Career services

You’ll have access to resume support, Github portfolio review, and LinkedIn profile optimization to help you advance your career and land a high-paying role.

Flexible learning program

Tailor a learning plan that fits your busy life. Learn at your own pace and reach your personal goals on the schedule that works best for you.

Additional information

Course Page

https://www.udacity.com/course/product-manager-nanodegree–nd036

Program Length

Estimated Time Of 5 Months At 10 hrs/week

Instructors

Anastasia Root, Alex King, Yuva Murugan

Scheduled Class Batches?

Yes

Program Format

Self-paced Online Classes

Technical or Skill Pre-requisites

No prior experience with Product Management is required. You will need to be comfortable with basic computer skills, such as managing files, using third-party online programs, and navigating the Internet through an online browser. You will also need access to a video camera on a computer.

Pricing

Monthly Access – Pay as you go: $399 per month
– Learn at your own pace
– Cancel anytime
3-Month Access – Pay upfront and save an extra 15%: $1365
– Switch to the monthly price after if more time is needed.
– Cancel anytime.

Financing Options

Available

Scholarship Programs

Available

3 reviews for Udacity: Product Manager

  1. aaahsan

    ” from the outside, the curriculum looked pretty comprehensive . with that said, you have to know that courses like these should only be thought of as starting points – they help identify which direction to take to increase your knowledge of the subject matter.

    so far, i’d say the udacity platform itself is well made and I don’t mind the videos being hosted on YouTube, especially since i’m not paying for it yet (1 month free trial). the only thing i’ve found to be annoying so far is the course instructor so far – he’s very dry and robotic, kind of like zuck (which isn’t a compliment).”

  2. Amaka Madueke

    “What I liked the most would have to be the shortness of the learning videos, hence making it as interesting as possible, because too much can get boring. Something that also stood out for me would be the scenarios that were used, how real and relatable they were.

    You get professional support for building up your CV and the professional account on LinkedIn and GitHub. Udacity itself sends the CV of its fresh graduates to their partner companies.

    For me would be the incorrectness of some of the transcripts, and a difficult accent to understand by one of the instructors. I also definitely think the course is quite pricey, and might not have been able to afford the whole thing if it wasn’t fully paid for by my company.”

  3. ajj201f

    I like the programm, especially that it is divided in this short chapters which you can go through easily as it fits to the schedule. The project assignments are interesting and the feedback is very valuable. I just completed the first project and have already learnt a lot of new methods and tools!

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